(1) Firms with poor prospects are reluctant to underprice because they are not likely to have the opportunity to make this up on a second offering of equity.(2) By the late 1980s, the company had lost significant market share and had to underprice its products to keep them viable.(3) Well, from a competitive strategy standpoint, the reader is absolutely correct; the pharma companies will not underprice themselves in the Canadian market if it threatens their US profits.(4) we try not to underprice our books, while making sure they are still a good buy(5) Watercolours are not understood and are therefore incredibly underpriced .(6) I hadn't studied my competition and I didn't know what they were charging, so I underpriced .(7) ‘What we've had to do up to now is overprice things at the beginning, to compensate for underpricing at the end of the season,’ he explains.(8) His logic is simple: ‘Most consumer magazines are, in my view, way underpriced .’(9) We also increased the prices at the top level after doing some research which showed that we were underpriced in comparison with other big events.(10) The magnitude of underpricing increased during the first month of aftermarket trading before being eliminated.(11) The food was solid, if unimaginative, and was certainly not underpriced .(12) When carriers underpriced their workers' compensation product to gain market share in the late 1990s, some carriers became insolvent.(13) Bargain-hunters use book value to measure how underpriced a stock is, relative to its assets.(14) People have underpriced stocks because of what they see on television.(15) However, now more than half of the original insiders seem to think the shares are somewhat underpriced in the $85 to $95 range.(16) Too many new entrepreneurs harm their own prospects by underpricing their goods and services.
